The Blog 7 posts · 2 series
Two series

Make prettier pages,
on purpose

Two short series on building beautiful layouts fast — one on color, one on everything else that makes a page sing: order, contrast, type, and a trained eye.

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Series · Color Basics · 2 parts

Color, from quiet to loud

One rule runs through both posts — background, main, accent. What changes is only how loudly you say it.

Part 1
the quiet end

How to pick 3 colors that always work

Three colors as three roles, the 60-30-10 rule, and the one saturation cheat that makes any palette look expensive.

60-30-10rolesmutingready trios
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Part 2
the loud end

Turn it up: playing with color without blowing it

Triadic schemes, shade / tint / tone, five color vibe families, and swapping black-on-white for color-on-color.

triadicshade·tint·tonevibesswap black
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The index

#TitleYou'll learnVolume
01 How to pick 3 colors that always work Roles, 60-30-10, muting, four ready-made trios
quiet
02 Turn it up: playing with color without blowing it Triadic wheel, shade/tint/tone, vibe families, swapping black
loud
Series · Look Intentional · 4 parts

Everything except color

The craft under a good page: how it's arranged, how it contrasts, what it's set in — and the habit that turns it all into taste. Each post builds on the one before.

Part 1
order

How to build a layout that holds together

Align to invisible lines, group by meaning, add air, and give the page one anchor.

aligngroupwhitespaceanchor
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Part 2
contrast + repetition

Loud on purpose, quiet on purpose

Make the different things clearly different and the same things honestly the same.

contrastrepetitionhierarchyrhythm
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AaAa
Part 3
type

How to pick fonts that get along

Three roles, three families: a headline that leads, an accent that flashes, a body that reads.

pairingrolescontrastlegibility
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Part 4
the eye

Steal with your eyes: how to build an eye

Collect a moodboard, count what favorites are made of (almost always: little), and repeat.

moodboardinspirationcounthabit
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The index

#TitleYou'll learnFocus
01How to build a layout that holds togetherAlignment, proximity, whitespace, anchororder
02Loud on purpose, quiet on purposeContrast, repetition, hierarchy, rhythmcontrast
03How to pick fonts that get alongFont roles, pairing, three families maxtype
04Steal with your eyes: how to build an eyeMoodboards, the count exercise, the habitthe eye